We’re a creative
non-profit for
animal rights.

Matilda and the Brave Escape

Our award-winning animated children’s film. Narrated by Bella Ramsey and based on a true story.

Watch here

Milk

The real colour of milk isn’t white. A short film from a mother’s perspective.

Watch here

Nowhere to Run

Our short documentary on what life is like for those who kill for a living.

Watch here

What We Do

We create productions and campaigns that share the untold stories of animals and that challenge the narratives fed to us by the animal farming industries.

We believe that a better world for animals can and must exist.

Why We Do It

Animals are individuals, who are just like us in all the ways that matter. Every year, trillions of animals are killed through the purchases that we make. We live in a consumer-led society, meaning that we as the consumer have the power to end mass animal suffering. We can not only survive, but thrive on a plant-based diet, making animal suffering for food entirely unnecessary.

We reject the use of animals for food, clothing, entertainment or any other purpose. We acknowledge that animals exist within their own right, and are here with us, not for us.

More about us